Today Marriage Equality launched its new social media campaign, called ‘Do Me A Favour’. The campaign is a Facebook app which builds on Marriage Equality’s successful ‘Out To Your TD’ campaign, and encourages anyone who supports equality for lesbian, gay, bisexual and transgender (LGBT) people in Ireland to contact their elected representatives ahead of the Constitutional Convention on April 13th and 14th. Recent opinion polls show 75% of Irish people would vote yes in a marriage equality referendum. ‘Do Me A Favour’ aims to take that support and turn it into action, by providing an easy way to contact your TDs in just a few clicks.
“This campaign for anyone who cares about marriage equality, and wants to see it become a reality in Ireland. We chose to use a Facebook app because around 2.1 million Irish people are on Facebook, and they are connected to their friends and family,” explained Marriage Equality Director Moninne Griffith. “Most friends and family members are happy to do someone a favour if they ask – and what better favour to do than help to ensure our lesbian, gay, bisexual and transgender friends are treated equally?”
The campaign also includes Marriage Equality’s latest short film, “Yes to Love”. The film features several same sex couples and families speaking about love, family and what marriage means to them. It urges viewers to say yes to love, whether in opinion polls, in speaking to elected representatives, or in a future referendum.
“We made this film because at its heart, the campaign for marriage equality is about real people, with real stories – the same as any other loving, committed couple out there,” added Ms Griffith. “We’re delighted that so many of our supporters stepped forward to share their deeply personal stories. At its heart, marriage is about love and commitment, and it’s precisely because we value marriage that we want to see it extended to same sex couples.”